Our Comfort in Loyalty
We all want it and expect it.
We lose our grits all over it when it’s not shared.
Jeff Bezos is credited with saying;
“Customers are loyal to you right up to the moment someone else offers them better service.”
My friend Chuck Bode has asked this question of his audiences many times;
“When is the best time to tell your wife that you love her?…….(Before someone else does).”
There is comfort AND peace in loyalty.
We give it and we clamor to receive it in return.
It you want to see loyalty portrayed in brilliant form, just watch any Star Trek episode with Kirk, Spock, and Bones.
Now there’s loyalty.
Give it often.
Give it always.
If you’re true to it, you’ll rarely be disappointed.